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10 ways to Maximise Your Fundraising for ACCT UK

14 July 2025

Taking on a fundraising challenge like a marathon, trek, or Ultra Challenge is not only a test of endurance but also a powerful opportunity to raise vital funds for the Army Cadet Charitable Trust UK. By combining creativity, community engagement, and strategic planning, you can surpass your fundraising targets and make a lasting impact. Here are 10 ideas to maximise your fundraising…

1. Launch an Online Fundraising Page

Set up an Enthuse, JustGiving or similar platform with a compelling story about why you’re supporting ACCT UK.

Regularly update your page with training photos, videos, and milestones to keep supporters engaged and invested.

Share your personal reasons for taking on this challenge. Authentic stories resonate and inspire donations.

Use Instagram, Facebook, TikTok and LinkedIn to document your journey, share updates, and thank donors publicly.

Create short videos, infographics, and live streams to keep up the momentum.

Don’t worry about it looking perfect – just tell your story and remember your call-to-action (link to donate)!

Encourage followers to share your posts, expanding your reach beyond your immediate network.

Tag ACCT UK so that we can amplify your posts.

3. Sponsored Playlist: Fundraising with a Twist

Invite friends and supporters to sponsor a song for your marathon, trek or training playlist at £10 per song.

Share the playlist and dedicate songs to donors during your challenge. This adds a personal touch and encourages more participation.

Maximise marathon fundraising with a playlist

4. Engage Your Workplace

Leverage your connections with large or medium-sized companies for corporate sponsorships.

Make use of employer donation matching schemes (many firms will double the amount you raise).

Ask colleagues to support you individually or as a team, and offer to promote their involvement on your social channels.

5. Utilise Gym Connections

If you’re a regular gym-goer, consider organising fundraising events such as a disco spinathon, a one-off fitness challenge, or donation-based classes.

Advertise your fundraising campaign on gym noticeboards and newsletters.

Ask your gym to support you by including your fundraising link in their next email campaign.

Maximise marathon fundraising with a disco spin class

6. Run Local Events

Host mini-marathons, sponsored walks, or community clean-ups.

Organise local charity events such as quiz nights or bake sales.

Set up a fundraising stall or raffle at local fairs/fetes.

7. Partner with Local Businesses

Approach local shops, cafés, and service providers for sponsorship or raffle prizes.

Offer to promote their business through your campaign in return for their support.

Suggest matched funding or “round up at the till” schemes for customers.

8. Advertise at an Army Cadet Force County Meeting

Request a slot to speak about your fundraising challenge at your county Army Cadet Force meeting. Find contact details for your HQ here.

Share your story, fundraising goals, and explain how others can get involved or donate.

Remember to wear your ACCT UK branded top!

9. Make it FUN

Host social events such as dances (e.g. an 80s disco, zumba, salsa, or line dancing event)

Put on a themed dinner. Try a Mexican taco night, posh afternoon tea, or even a murder-mystery..!

Encourage friends, family, and colleagues to join in and donate or support these events, multiplying your fundraising potential.

Maximise marathon fundraising barn dance

10. General Donations and Ongoing Engagement

Make it easy for people to donate at any time. Carry QR codes to your fundraising page, which you can hand out easily.

Include a link to your fundraising page on your email signature.

Thank donors publicly and keep them updated on your progress and results.

Combine strategies to maximise your fundraising

By integrating multiple strategies, you can create a vibrant, multi-touchpoint fundraising campaign that not only meets but exceeds your target for ACCT UK. Remember: enthusiasm, authenticity, and community spirit are your greatest assets. Good luck, and thank you for supporting the Army Cadet Charitable Trust UK!

Find out more about fundraising for ACCT UK with marathons, half-marathons and other challenges here.